After reviewing these products for the past five years, I've noticed that too often I've had to say, "Don't buy this product - you can get the information online for free." The problem, however, is that this information is scattered all over the web in bits and pieces.
What You Need to Know Before You Begin...The first thing to realize is that in several important ways making money online is very similar to making money offline. It still holds true you that cannot make money without effort, and there are no shortcuts to success. Anyone who tells you differently is trying to sell you something.
That being said, there are some distinct advantages that an online business has to an offline business. You have access to a global market, your business is open 24/7, and the startup costs are generally much lower. This makes online business ideal for the average person.
The purpose of this is to illustrate how to start your very own profitable online business using internet marketing. There is no hype and no false guarantees of easy riches. This is the same information that all those internet marketing gurus attempt to package and repackage and sell to you for a fee.
What is Internet Marketing?Internet Marketing, in the broad sense, simply means the marketing of products or services over the internet. It can include selling your own products, marketing other companies' products, or providing useful information in exchange for serving relevant advertisements.
As you can see from the graphic below, internet marketing can be broken down into four steps. Do not worry if these seem overwhelming right now because every step will be explained in detail as you read on.
These are the four steps that every successful internet marketer uses to earn a living online. Establishing a niche website with useful and unique content, creating a stream of traffic to your website using search engine optimization techniques, and monetizing your web traffic. The last step, optimization, simply points to the fact that you can always improve every step in this process even after you've completed them.
Why You Must Have a Website…
The corner stone of internet marketing is your web property; with this you can utilize internet commerce for your benefit. There’s simply no way around this step and if you really want to make money online you must accept that having a website will be part of that. The good news is that these days you don’t have to be an expert programmer to create a website that will make you money.
You just have to learn a few basic concepts that will get your site up and running and ready for monetization. In fact, you'll learn that the web design process is the least important step in creating your online business…
Focus on Getting TrafficThe most successful internet marketers make money through their understanding of traffic generation techniques and niche selection abilities, not based on how pretty their sites look. In fact, you can have the ugliest site in the world and still make a ton of money, just because you know how to drive a lot of visitors to it.
This is what a lot of beginners fail to understand; they’ll spend months trying to decide which theme to choose for their site before they learn the first thing about making money online. Furthermore, you can make the same mistake by trying to monetize a website before it has the visitors.
GoalsYour primary goal should be to build a website that has informative posts, a unique perspective, and most of all that solves a need that your visitor has. You want someone to recommend your website to a friend or family member based on how useful they’ve found it. This is the real foundation of an online business, not fancy graphics and slick logos.
The long term goals that you set for yourself should be:
- Learn to build a basic niche website
- Understand how to get visitors to the site
- Turn a profit from that traffic
- Do it all over again
- How to choose the right niche market
- Your keyword research
- Checking out your competition
- Introduction to building your site
- Registration and Hosting
- Setting up your website
- Intro to SEO
- Link building 101
- Affiliate Marketing
- Google Adsense
- Testing Offers
- Growing your business
- and much much more.